Our story

Taza means fresh,
with a zing.

Taza means fresh, but with a zing. We grow nutrient-dense microgreens in Jordan and deliver them at their peak, to homes, cafés and chefs. No nasties, just pure agricultural goodness.

Sunflower shoots reaching for the light
A microgreen seedling lifted from the soil with tweezers
How we got here

Born in the Hult Prize.

Back in 2020 we were selected from over 125,000 entries to compete in the prestigious United Nations Hult Prize accelerator, run in partnership with the Bill Clinton foundation. Every year the prize awards $1 million in seed funding to start-ups solving pressing global issues.

It was in that accelerator that Taza was truly born. We brought everything we learned home to Jordan, to show the world that farming can be sustainable, consistent and genuinely good.

Our footprint

Farming that gives back.

Sustainability is not a feature we bolted on.
The farm was designed around it from day one.

90%

Less water

An innovative recycling system captures and reuses the water our trays don't drink.

100%

Solar powered

The whole farm runs on the Jordanian sun. Every tray, every day.

100%

Electric deliveries

Our deliveries run on electric cars, so your greens arrive emission-free.

Consistency & quality

The same great greens, every time.

Quality at Taza is a habit, not an inspection. Every tray follows the same recipe of seed, clean soil, water and light, and every harvest is checked against the same standard, so the pack you open today tastes exactly like the one you loved last month.

Certified

HACCP

Hazard Analysis and Critical Control Points govern every step, from seed to sealed pack.

In place

Food handling

A trained team, audited processes and an unbroken cool chain from harvest to your door.

In process

ISO 22000

We are working towards the Food Safety Management System certification across the whole farm.

FAQ

Questions, answered.

Where do you deliver?

We deliver across Amman on our set delivery days. Your bag shows the earliest day, current delivery fee and free-delivery threshold before you order. Subscription deliveries are free in Amman.

How fresh are the greens when they arrive?

We grow to order and cut your greens close to your delivery day, then pack them cold and bring them to you. They arrive alive and crisp, never from a warehouse shelf.

How should I store my microgreens?

Keep the pack closed, dry and in the fridge at 1 to 4°C, and rinse just before eating. Most greens stay vivid and crunchy for 5 to 10 days; delicate herbs like basil are best within 4 or 5.

Do you use pesticides?

Never. Our grow rooms use clean soil, filtered recycled water and sunlight, nothing else. No pesticides, no nasties.

Do you supply restaurants and cafés?

Yes. Restaurants, cafés and chefs get their own trade pricing. Apply for a business account on the site, and once you are verified, your prices appear automatically across the shop and you can pay by monthly statement.

Contact

Say hello.

Questions, wholesale, feedback, or just microgreens talk. We read everything and reply fast.

Taste the difference.

Order today's harvest, or put your greens on repeat with a weekly box.

for the health of all & our planet